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Zero Party Data. Authentic Insights.

Zero party data is information your prospect willingly shares—putting trust at the center of your marketing.

We design strategies and campaigns that make it easy for your audience to share their needs, enabling you to capture your own customer data (Zero Party Data).

When your prospects share their preferences, needs, and goals—you empower your marketing with insights that drive results. 

Hear What Our Clients Say About Us

  • I’m much
    better equipped     to launch new
    products.

    “I’m a scientist by nature, so in my journey as both Founder and leading Business Development, I hadn’t realized all the moving parts that supported new business development from both a sales and marketing perspective until working with Bill and the MESH team–and it was more evident when the strategy led to results.”

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  • Glenn Hanner,

    Glenn Hanner,

    Director of Marketing, Aziyo

    MESH has gone above and beyond.

    “MESH Interactive supports us as a digital marketing partner. Their team understood that consumers were becoming more informed buyers, so they made sure that Aziyo Biologics (AZYO) wasn’t getting left behind in the trends.”

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  • Courtney Guyer,

    Courtney Guyer,

    GM of Women’s Health and VP of Marketing, Elutia

    MESH helped make
    CanGaroo our
     top product.

    “We worked with MESH for 4 years, and during that time, they primarily handled the marketing for our CanGaroo product line. From a relaunch in 2020 to repositioning the product over time, MESH helped us develop our strategy, create all supporting materials, and grow CanGaroo to be our most successful product during this time.”

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Generic Outreach Doesn't Work

Complex Sales Are Stalling Because You Don’t Have the Right Data

If you’re selling in life sciences, biotech, or complex B2B, you know the struggle: long sales cycles, multiple decision-makers, and prospects that seem engaged—until they go silent.

  • Your marketing automation is running, but buyers aren’t responding.
  • Your sales team is chasing leads with no real insight into what matters to them.
  • Your pipeline looks full, but conversions are slow—or worse, unpredictable.

Why? Because you’re relying on third-party data, guesswork, and outdated lead scoring instead of what buyers actually want and need.

Without Buyer-Generated Zero Party Data, You’re Shooting in the Dark.

Most marketing and sales teams think they know their buyers, but they’re relying on incomplete, third-party insights that don’t tell the full story.

Your ideal customer profile isn’t enough. Buyers within the same category have wildly different needs.

Third-party intent data is unreliable. It tells you someone is searching—but not what problem they’re trying to solve.

The result? A flood of irrelevant outreach, ignored emails, and wasted sales efforts.

Your buyers want authentic, personalized, relevant engagement—but if you aren’t collecting the right data, zero party data, you can’t deliver it.

Zero Party Data—The Key to Customer Conversions

We help complex B2B and life sciences brands implement Zero-Party Data Strategies—capturing the real, self-reported insights buyers willingly share to drive higher engagement, shorter sales cycles, and better close rates.

  • Stop guessing—start knowing. Get direct insights from your buyers on their needs, challenges, and timelines.
  • Build marketing & sales alignment. Deliver relevant, high-intent leads that sales actually wants to work.
  • Create hyper-personalized experiences at scale. Customize outreach, content, and nurture sequences based on what buyers tell you.

Be relevant. Drive higher quality conversions. Generate more revenue.

Case Studies

Overcome growth challenges with deep expertise, strategic direction, and practical marketing leadership—at a fraction of the cost.

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Zero Party Data team

Ready to Get Personal?

Book your Strategic Alignment Call today. Let’s turn your goals into reality.

Let’s build a Zero-Party Data Strategy that gives you the clarity to sell smarter.

Schedule Your Free Consultation

Zero Party Data FAQs

What is zero party data?

Zero party data is information your audience voluntarily shares with you, such as their preferences, needs, and goals, making it the most trusted and actionable type of data.

How do you encourage audiences to share zero party data?

We create engaging tools and value-driven incentives like quizzes, assessments, and exclusive content that make data-sharing worthwhile for your audience.

How does zero party data improve marketing?

It allows for highly personalized messaging, campaigns, and content that align with your audience’s specific needs, driving higher engagement and conversions.

Is zero party data collection compliant with privacy regulations?

Yes, we design strategies that comply with GDPR, HIPAA, and other relevant regulations, ensuring your audience’s trust and your brand’s credibility.

Why choose MESH for zero party data collection?

With expertise in life sciences and a focus on trust and compliance, MESH creates strategies that make data collection seamless, engaging, and impactful.

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Space for Big Thinking, Problem-solvers and Science-innovators

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