#99: Enrich Your Readers’ Lives

by | Aug 25, 2016 | eBook, MeshLabs

“People tend to respond a lot better to content that focuses on helping them and enriching their lives rather than just trying to sell them a product or service.”

@JuliaEMcCoy

Enriching your readers’ lives should be the reason you create content. Focus on sending out emails that help your audience grow in some way. Give them a new way to look at things and they’ll likely respond by becoming a loyal reader.

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