#152: Make One Topic Stand Out

by | Aug 24, 2016 | eBook, MeshLabs

“The rest of the content should be billed below the headliner, like the opening acts on a concert advertisement.”

@diapro14

Even if you’re sending out an email newsletter with a few bits of information, the general point of the email should be singular. Choose one topic that you most want to share and focus all your other content – including your CTA – around this.

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